Medcosa: Pioneers in Health and Wellbeing


steven stretton

42 products • £14M in sales • Health and Wellbeing


Medcosa is a leading direct-to-consumer brand specializing in health and wellbeing. We began with an innovative heated shampoo cap for elderly care and have expanded into a wide array of medical consumables.

Product Range

Our product line includes popular items like medicated shampoos, sterile lubricants, pain relief creams, and wheat-filled heating pads.

the magic gel team







Bestselling Products

  • Heated Shampoo Cap: A groundbreaking product for elderly care.
  • Medicated Shampoos: Popular for various uses.
  • Many, Many More!

Target Audience

Medcosa focuses on a mainly female customer base. Our branding, including our lilac color scheme, has been designed with this demographic in mind.

Quality and Compliance

We uphold stringent quality standards and comply with MHRA and FDA guidelines. Our dedicated compliance team ensures that our range, including Class 1 and Class 2 medical devices, meets all safety standards.

Sales Channels

Customers can find us on our dedicated website,, and on Amazon. We have a strong customer base in the US and UK, among other regions.

Customer Feedback

Over 20,000 glowing 5-star reviews testify to our product quality and customer satisfaction.

Check out a selection of the feedback below:

Behind the scenes

Magic Gel is a direct-to-consumer UK-based online retailer specializing in a diverse range of heated and cooling pads. With lifetime sales exceeding £23 million, we’ve come a long way since launching our ‘all-purpose’ strap in 2017—a product that remains a UK bestseller to this day.

Competitive Strategy

Like Magic Gel and Luigi’s, Medcosa adopts a flexible pricing strategy to stay competitive on Amazon, ensuring that we offer great value to our customers.

Future Outlook

With a forward-thinking team and a focus on innovation, Medcosa is positioned for future growth in the ever-changing health and wellbeing sector.

Why Choose Medcosa?

  • Quality Assurance
  • Customer-Centric Focus
  • Strong Compliance Standards
  • Proven Track Record

For more information or to get in touch, feel free to reach out to us.



Health and Wellbeing


Home and Garden

Magic Gel

Hot & Cold Pain Relief